April 1, 2015, London, U.K., - Tinderbox, the dedicated digital division of leading global brand extension agency, Beanstalk, has added three new titles to the roster of clients it represents under the Microsoft Studios umbrella: ‘Quantum Break’, ‘Crackdown’ and ‘Scalebound’.
Developed by Finnish developer studio, Remedy Entertainment, and published by Microsoft Studios, third person action adventure game, Quantum Break, is a time-amplified suspenseful blockbuster title. Featuring an intense and thrilling storyline, brought to life by fusing gameplay and a gripping live action format, it is set to launch exclusively to Xbox One and Windows 10 PC in April 2016. Tinderbox has already secured two best-in-class licensing partners for Quantum Break: leading apparel manufacturer, Sunset Bioworld, has been appointed as the European apparel licensee and will be launching a range of t-shirts and hoodies this spring while celebrated sci-fi and fantasy publisher, Tom Doherty Associates (TOR), will be releasing the highly anticipated novel ‘Quantum Break: Zero State’ to coincide with the game release.
High-powered action adventure title, Crackdown, is developed by Microsoft Studios and Global Publishing, and marries the tech-noir vibe of Judge Dredd with the run-and-gun machismo of Grand Theft Auto. The result is a thrilling near-future science fiction show that explores the caustic combination of power, justice and mysterious technology in the ultimate open-world chemistry set.
Co-op multiplayer roleplay game, Scalebound, is developed by Platinum Games for Microsoft and combines the epic battles of Monster Hunter, the open-world questing of Zelda and the tone of Back to the Future. Based in a fantasy world that doesn’t take itself too seriously, it is a game of survival, sacrifice and triumph, combining epic battles and fantasy to deliver a gaming experience that is visually stunning and emotionally engaging.
In addition to the two partnerships already secured for Quantum Break, Tinderbox will work to pursue global opportunities for all three titles, primarily focusing on apparel, publishing, toys and collectibles.
Dan Amos, Head of New Media at Tinderbox, says: “We are thrilled to further expand our relationship with Microsoft Studios and look forward to establishing the licensing footprint for these three new titles while continuing to grow the programmes for our existing clients. Licensing offers fans sought after products which help to further develop their sense of community and strengthen their emotional connection with their favourite titles. It is an excellent vehicle for supporting brand awareness, by offering consumers new touch points and a chance to enjoy a title outside of the gaming experience”.
In addition to kicking off its work with Quantum Break, Crackdown and Scalebound, Tinderbox continues to pursue various licensing opportunities across a wide range of categories for the additional titles it represents within the Microsoft Studios Xbox portfolio: blockbuster science fiction franchise, Halo; BAFTA winning action and adventure game series, Fable; leading racing game franchise, Forza; legendary fighting arcade game, Killer Instinct; persistent, open-world, zombie survival franchise, State of Decay; action adventure platformer game, Ori and the Blind Forest; and soon-to-be-launched action adventure title, ReCore.